So you’ve seen the cult classic youtube video “The Machine Is Us/ing Us.”
It’s mostly about the wonders of hypertext—that it is digital and therefore dymanic. You can remix it, link to it, etc.
But form and content can be separated, and XML was designed to improve on HTML for that reason. That way, the data can be exported, free of constraints.
Google’s now embarked on a mission to free the speech data locked up in youtube videos.
There’s no indication that it’ll publish transcripts, which super too bad, but it’s indexing them and making them searchable. Soon enough every word spoken on youtube will be orders of magntitude more easily located, integrated, and re-integrated, pushed and pulled, aggregated and unbundled.
Consider a few simple innovations borne of such information.
Tag clouds, for instance, of what the english-speaking world is saying every day. If you take such a snapshot every day for a year and animate them, then you get a twisting, turning, winding stream of our hopes and fears, charms and gripes.
Clusters, for another, of videos with similar topics or sentiments. Memetracking could move conversations away from the email-like reply system in youtube to being something more organic and less narrowly linear.
Advertisements, for a last, of a contextual nature, tailored to fit the video without having to rely on human-added metadata.
Wait, announcements, for a very last, of an automated kind. If you create a persistent search of ‘obama pig,’ grab the rss feed, and push it into twitter, then you’re informing the world when your fave presidential candidate says something funny.